Adventure of Innovation Newsletter - Issue 01 – April 2009 -

Welcome to our First Newsletter
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We have been overwhelmed with the response to the Adventure of Innovation website (www.adventureofinnovation.com). The response to our articles and resources has been tremendous, and we hope to continue to provide these tools and more to innovators as we move forward. Thank you to all those that have registered with our site, and to all those that have passed the word on too.



Latest Article – INNVOATION ROAD MAPS
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For the manager of complex product development, business planning and other innovation activities, it is crucial to organize information efficiently not only as a communication tool for the project team, but to provide a path for the activity. By systematizing the information visually, the process can be simplified and the goals and allocation of resources can be efficiently defined. Of course, finding and creating visualizations that do this well can be a tremendous effort in itself, however the rewards of properly created innovation visualization tools can be well worth it.



One of the main visualization tools that will be discussed in this article are road maps...More...



Our Directory Continues to Grow
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The directory at the Adventure of Innovation site continues to expand. Take a visit to see the most innovative businesses and organizations on the planet.

To join our list of innovators, please send us an email with your information. We will feature an image of your choosing as well as a link and your chosen contact information. Please make images no larger than 600 x 150 pixels.

In return, we request a reciprocal link to the Adventure of Innovation website and that you tell your colleagues about us.
Accepting Article Submissions
Adventure of Innovation is accepting articles now. Click here to email us your article submissions. Adventure of Innovation will contact you regarding your submission status promptly upon receipt of an article submission.


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Adventure of Innovation™
www.adventureofinnovation.com

Great Blog Article at Financial Post

Greg Murray has posted on the FP Blog about the importance of innovation in tough economic times entitled - Innovate, Innovate, Innovate

Here is an excerpt:

There has been much ink spilled recently on how times are tough right now for everyone. The converging events of decreasing consumer confidence, a low CAD and increasing inflation have left a lot of businesses struggling to keep their head above the rising recessionary tide.

While there is little that can be done to prevent these external threats, there is a great deal that companies and leaders can do to stay viable. At this point in time, the risk of omission is much greater than the risk of commission...in simple terms, do something, anything...INNOVATE!

I was at a session last week with John Torella, an internationally renowned marketing consultant for the JC Williams Group. Torella is an idealist; when asked by a student what to do to get hired in these tough times, he answered "get a job." While it was meant to be a joke, it bears some truth: refrain from falling into the dark hole of negative economic rhetoric, and instead focus energy on innovation.

Torella pointed to Apple as a prime example of an organization that embodies innovation. In these tough times, Apple is not discounting their products or bundling products; they are continuing to sell premium products at premium prices. How? Through obsessive and unrestrained innovation.

Innovation News Links

The following innovation links bring you all of the up-to-date goings on in the innovation world.


Innovation Tools News Links
Links from the Innovation Tools website, featuring business innovation, process innovation and product innovation.

MSNBC Innovation News Links
Latest news in innovation and technology.


TRIZ Journal
Links from the TRIZ Journal website, featuring business innovation, process innovation and product innovation.

ABC Australia
Science and technology innovation.

MIT News
News from the MIT campus.

Popular Science
Science and technology publication online.Popular Science has been a leading source of science and technology news since its inception way back in 1872.With up-to-the-minute tech news, insightful commentary on the new innovations, and even scientific takes on the hottest Hollywood stories, we aim to be your first stop for what's new and what's next.